ChallengeStrong founder-led sales, but no marketing engine and no one-line pitch.
HowSharpened the positioning to one promise, then built an outbound engine one person can run.
ARC Growth Studio
ARC is new. We are not.
Four projects from before the studio existed.
B2B SaaS
May
Flip for the story
Sabai System
400+Qualified leads
3.2×Reply rate
May
Flip for the story
MayB2B SaaSSabai System
400+qualified leads, $0 ads
3.2×reply rate
−77.5%tool costs
Outreach playbook · SDR dashboard · website
Case study
Consumer · community
May
Flip for the story
Growth Session Myanmar
208K+Audience
5,000+Paying community
May
Flip for the story
MayConsumer · communityGrowth Session Myanmar
ChallengeA 208K audience of moms, with no path from free content to paid classes.
HowBuilt the acquisition funnel and ran a 6-day programme that moved attendees into the paid club.
6,000+programme participants
5,000+community members
91%participant CSAT
Rising Momtrepreneurs programme · brand system
Case study
LATAM competitive intelligence
Jenny
Flip for the story
MH Markets
LATAMMarket covered
001Case file
Jenny
Flip for the story
JennyLATAM competitive intelligenceMH Markets
ChallengeEntering a crowded LATAM category without knowing which claims rivals already owned.
HowMapped every competitor’s claims and pressure-tested which ones actually hold up.
OutcomeA clear map of the space MH Markets could still own in Latin America.
Competitor map · claim audit · positioning gaps
Case study
Concept testing
Jenny
Flip for the story
New product launch and concept testing
SEAMarket covered
005Case file
Jenny
Flip for the story
JennyConcept testingNew product launch, Southeast Asia
ChallengeA new product heading to launch, with the budget not yet committed.
HowTested the concept with real target customers before any launch spend.
OutcomeA launch story built only on what customers actually responded to.
Concept test findings · launch narrative
Case study